wisconsin campgrounds
RECAP 2019 Convention Seminars
WEDNESDAY, MARCH 13TH
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ServSafe, 8:30 am – 4:15 pm, Presenter: Kama Teske, Harvest Room
Learn about foodborne illness, how to prevent it and how to train employees in food sanitation. Earn nationally accredited food safety certification from the National Restaurant Association
Super Facebook Ad Results, 8:30 am – 9:30 am, Presenter: Renee Sommer, Woodland Room See Video
How to get the best bang for your buck (with the least amount of effort)
Digital Marketing, 8:30 am – 11:30 am, Presenter: Udo F. Misch, Conference Room HELD AT HOLIDAY INN EXPRESS Watch Video Part I Viedo Part II
This workshop is for business owners and entrepreneurs who want to improve their online presence and overall effectiveness for their business in an increasingly competitive environment.
Managing your website, staying current with Social Media, and developing attention-getting headlines to increase opening your emails requires your time and attention to detail. The task of staying current does not have to be overpowering. In this workshop, you will learn: How to make your website more relevant by learning search engine optimization (SEO) and search engine marketing (SEM) best practices. These best practices will be presented to differentiate the correct from the incorrect. Social Media leaders are becoming primary awareness-building vehicles for both large and small businesses. You will learn how to encourage engagement, which leads to interest, and potentially favorable action. You will also learn what not to do to avoid audience indifference. Email marketing is designed to drive favorable action. This can include immediate purchase to an appointment confirmation. Email marketing, when done well, also includes: Subject lines to get attention, Images to increase attention and readership Release of emails when they will have the best chance for opening Different types of newsletters to increase engagement Using email effectively with social media Join us and learn what the major trends are impacting the ever-increasing digital world. Importantly, what you can do to capitalize on these trends to grow your business.
CPO – Pool School, 8:30 am – 4:15 pm, Presenter: Cyndi Robertson, Stonefield Room
The NSPF® Certified Pool/Spa Operator® Certification is recognized by local and state authorities as the most widely-accepted, verifiable pool and spa training credential. The program includes a two-day course (14-16 hours) of instruction in pool and spa chemistry, testing, treatment, filtration, maintenance, automatic feeding equipment, government requirements and the NSPF® Pool & Spa OperatorTM Handbook – a globally-recognized resource manual. The CPO® Certification is valid for five years. Must pre-register! This course runs Wednesday & Thursday *Please note this course will break for lunch from 12:00 pm – 12:30 pm
Store Merchandising and Design Ideas, 8:30 am – 4:15 pm, Presenter: Kari Buffalo, Banquet Room Watch Video Part I Part II Part III
Discover how to present, use color and repurpose!
The Man Cave -Tools, 8:30 am – 9:30 am, Presenter: Mark Stefan, Joe Walter, Trillium Room Watch Video
Equipment Maintenance
Being a Super Hero – Home and Business Balance, 9:45 am – 10:45 am, Presenter: Renee Sommer, Woodland Watch Video
How to manage the home front & the business front without getting burned out.
The Man Cave – Poop, 9:45 am – 10:45 am, Presenter: Bud Styer, Trillium Room Watch Video
Manly Poop
Super Bingo!, 11:00 am -12:00 pm, Presenter: Carla Brown, Woodland Room Watch Video
Information on how to conduct different styles of Bingo and how to grow your Bingo crowd.
The Man Cave, 11:00 am – 12:00 pm, Presenter: Scott Kollock, Trillium Room Watch Video
Electrical options, ideas, and savings!
To Tax or Not to Tax, 2:00 pm – 3:00 pm, Presenter: Holly Hoffman, Woodland Room Watch Video
Sales tax specialist WI Department of revenue
The Man Cave, 2:00 pm – 3:00 pm, Presenter: Bud Styer, Trillium Room Watch Video
Development options
J1 Program, 2:30pm-3:00 pm, Presenter: Tiffany Butzen, Conference Room HELD AT HOLIDAY INN EXPRESS Watch Video
How does it work? How many agencies are there and what are the contacts for them?
Craft Creations Panel, 3:15 pm – 4:15 pm, Presenters: Julie Michaels, Shelly Skildum, Woodland Room Watch Video
Adult Crafting is the new craze! Get in on providing these sessions at your campground. They go over very well and can add some additional revenue for your business too. Join us for an hour hands-on session and create a sample or two to take with you for your next adult craft.
Developing a Culture of Hospitality! It Starts Within!, 3:15 pm – 4:15 pm, Presenter: Andrew Nussbaum, Trillium Room Watch Video
68% of customers do not return to a business, and a community, because they experience an attitude of indifference or rudeness by business owners, managers, or employees. Great customer service leads to many benefits. Not only will you gain trust with your current customers, but they’ll also become a wonderful marketing tool as they spread the word about your business to other potential visitors. Whether in person or on social media, the word travels fast. And, whether it’s positive or negative feedback about a product or service, people are freely sharing their experiences. In the long run, treating people fairly and with respect will bring business to your company, and your community, today and in the future.
THURSDAY, MARCH 14TH
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Look Good, Feel Good, 8:00 am – 9:30 am, Presenters: Linda Doudna, Heather Vandeharr, Debra Pecosky, Harvest Room
Trade Show Prep, 8:00 am – 9:30 am, Presenter: Laurie Adams, Woodland Room Watch Video
Tips for a successful RV Show booth. Should I do them? What’s in it for me? Where do I start?
CPO – Pool School, 8:30am – 4:15pm, Presenter: Cyndi Robertson & 8:00am – 9:30am, Presenter: Samantha Fiscus, Stonefield Room
The NSPF® Certified Pool/Spa Operator® Certification is recognized by local and state authorities as the most widely-accepted, verifiable pool and spa training credential. The program includes a two-day course (14-16 hours) of instruction in pool and spa chemistry, testing, treatment, filtration, maintenance, automatic feeding equipment, government requirements, and the NSPF® Pool & Spa OperatorTM Handbook – a globally-recognized resource manual. The CPO® Certification is valid for five years. Must pre-register! This course runs Wednesday & Thursday *Please note this course will break for lunch from 12:00 pm – 12:30 pm
Samantha Fiscus will share her experience, knowledge, and passion for the Wisconsin swimming pool program as she presents on the 2017 top violations that occurred in Wisconsin and what you can do to prevent these violations from occurring at your facility. She will also discuss what would trigger pool closure, review the VGBA documentation required onsite and share valuable department forms and resources available to you so that you can have a healthy and safe pool experience for your guests.
Super Brainstorming, 8:00 am – 9:30 pm Presenter: Kristen Valk, Banquet Room
Are you new to Camping? Come to an introduction of where you can go to find Campground Activities for your campground. Also if you have never planned special weekend events, we’ll have some ideas you might want to try to get either seasonal or weekend guests involved. Learn where search ideas and resources to help you mix it up for you and your guests! A great time to share and chat with other newcomers to the industry.
Making Money with the Canoe Livery Business Panel, 8:00 am – 9:30 pm, Presenters: Dave Schneider, Emily Truell, Mark Flease, Trillium Room Watch Video
Building a Cabin, 9:45 am – 10:45 pm, Presenter: Jerry Anderson, Harvest Room Watch Video
Building Inspector for the State of Wisconsin
Seasonal Incentives, 9:45 am – 10:45 pm, Presenters: Janet Evans, Lori Severson, Jason Vaughn, Woodland Room Watch Video
Ideas to get your seasonals involved in activities and fundraising.
Super Responses to Social Media, 9:45 am – 10:45 am, Presenter: Kristen Valk, Banquet Room
Customer service today is customer-driven. When someone is reaching out to you on social media, you need to be listening and ready to respond. While we find that most businesses want to include social media as an integral part of their Customer Experience, many feel like they don’t have a good plan or strategy in place to address comments or inquiries. Regardless of where your social media effort stands, it’s always smart to evaluate your social response strategy. We came up with some basic rules to follow when it comes to social responses.
Cracker Barrel on IT Fun Stuff, 9:45 am – 10:45 am, Presenters: Adam Malsack & Ben Stefan, Trillium Room Watch Video
Electric Demand Charges, 11:00 am – 12:00 pm, Presenter: Patrick Gatterman, Harvest Room Watch Video
Campground Expansion DATCP, 11:00 am – 12:00 pm, Presenter: Mary Ellen Bruesch, Woodland Room
Ask Mary Ellen questions individually at her booth – here in and out today!
Training Games That Work In Campgrounds, 11:00 am – 12:00 pm, Presenter: Kristen Valk, Banquet Room
Start off the season getting to know everyone (old and new) in a fun way. Participate and learn how to facilitate these activities.
North American Data, 11:00 am – 12:00 pm, Presenter: Larry Brownfield, Woodland Room Watch Video
A presentation of the annual research initiative, sponsored by Kampgrounds of America, which reports on the behaviors and attitudes of North American campers, including where, how, why and with whom campers camp. Also, there will be a discussion on current trend data related to outdoor hospitality
Bio-Coding, 12:00pm – 1:45pm, Presenter: Dorsey Levens, Banquet Room Watch Video
Learn how to choose empowered behaviors regardless of the difficulty of the situation. Bio-Coding is another word for exercising how you show up to meet the challenges throughout your day. It teaches people simple but powerful practices for what to do when stress pushes against them. It doesn’t have to be big things, it’s dealing effectively with anything or anyone that annoys or disturbs you, including you. Imagine….Being so empowered that you can get through a single day without anyone driving you crazy. Having the resilience and strength to navigate challenging situations. When life comes at you, instead of the need to take the day off you’re going to be ready to TAKE THE DAY ON!
Bud Wiser Session, 2:00 pm – 3:00 pm, Presenter: Bud Styer, Harvest Room Watch Video
Ask any question!
Superman’s X-ray, 2:00 pm – 3:30 pm, Presenter: Kara Paul, Woodland Room WatchVideo
Vision report card – worse violations and how to correct them. Q&A
Super Guest Services, 11:00 am – 12:00 pm, Presenter: Bud Styer, Banquet Room Watch Video
What will customer service be like in 2019? Come and learn what customers are expecting, what they are looking for, what they are willing to do, and how we can engage them to keep them coming back year after year.
Hidden in Plain Sight – Drugs & Your Campground, 2:00 pm – 3:00 pm, Presenters: Mike Lucas, Trillium Room
Campgrounds are becoming a safe haven for criminals. Understand what to look for and how to ensure your campground is safe for your customers and determine what to do when you have a problem. Learn to identify drug smells and report problems.
Inspections Reports – Online Posting of Reports, 3:15 pm – 4:15 pm, Presenter: James Kaplanek, Harvest Room Watch Video
Public access to information is increasing in demand. The trend has moved to online access to inspection reports. Get a preview of what the future for online inspection reports in Wisconsin will look like.
Brainstorming & Beer, 2:00 pm – 3:30 pm, Presenter: Jim’s Golf Cart Rentals, Woodland Room Watch Video
Everything you wanted to know about golf cart rentals
☞ Tween’s & Teens Talk On Stage – Just us kids! 2:00 pm – 3:00 pm, Presenter: Dorsey Levens, Hotel Lobby Watch Video
Learn how to gain self-empowerment, inner strength, self- regulate, have effortless communication and self- navigate with Dorsey Levens Green Bay Packers
Kryptonite – Working with Family, 3:15 pm – 4:15 pm Presenter: Kristen Valk, Banquet Room
Working with members of your family has the potential to be a very pleasant, fun, and exciting while, on the other hand, trying, sticky and challenging. It can bring out the best in you and your relatives–and also the worst in your working relationships. We’ll discuss some tips to keep the lines between business and family clear and defined so that your guests are benefiting from an overall excellent camping experience.
Bed Bugs, 3:15 pm – 4:15 pm Presenter: Ted Tuchalski, Trillium Room Watch Video
Learn about the bed bug lifecycle, identification, and inspection techniques.
FRIDAY, MARCH 15TH
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RV Industry Data & Information, 8:00 am – 9:30 am, Presenters: Amy Bliss, Trillium Room Watch Video
Swim Pond Operations, 9:45 am – 10:45 pm, Presenter: Cory Zickert, Harvest Room
“Recreational Swim Ponds” are a growing feature in campgrounds. With the addition of flotation devices, obstacle courses, and cable parks, campers are flocking to campgrounds that contain these water features. Over the years, recreational swim ponds have evolved from the natural spring fed pond to specially designed and engineered commercial water features. We will discuss changes in operational guidelines, review regulations, and update new methods and technologies in place to help keep your water feature in top shape. In addition, we will go over some of the concerns and issues we are challenged with such as leech control, water quality, regulations, and maintenance protocol. If you are considering adding a water feature other than a swimming pool or if your campground already has a recreational swim pond in operation, you won’t want to miss out on this presentation.
Running Your Kids Program, 9:45 am – 10:45pm, Presenter: Krystal Pracki, Woodland Room
Budget Friendly, Kids Activities
To Be or Not To Be A Super RV Dealer, 9:45 am – 10:45 pm, Presenter: Adam Malsack, Stonefield Room
Claims Process & Responsibilities of All Parties, 9:45 am – 10:45 pm, Presenter: Ryan Laber, Banquet Room
Panel on Event Planning, 9:45 am – 10:45 pm, Presenters: Wade Asher, Benny Anderson & Ron Murphey, Banquet Room Watch Video
Learn the best ideas about putting together your special events. Determine what makes them highly successful from owners who make events work!
Trello, 11:00 am – 12:00 pm, Presenters: Ashley Weiss-Wegner, Laramire Weiss, Harvest Room Watch Video
The project management tool you can use on your phone.
How Software Can Save the Day, 11:00 am – 12:00 pm, Presenter: Marc Devereux, Woodland Room
Discover your park’s superpowers with a cloud-based reservation management system
Current Electrical Code Update, 11:00am – 12:00pm, Presenter: Heidi Doyle, Wade Elliot, Banquet Room
2020 NEC update and the impact on RV Park Operators. RV Parks will need to pay close attention Reverse Polarity and GFCI protection
What’s Your Campground Worth?, 11:00 am – 12:00 pm, Presenter: John Jaszewski, Trillium Room Watch Video
Developing your 3-year plan, Preparing your margins, books & money!
☞ Spin T’s Demonstration, 1:30 pm – 2:30 pm, Presenter: Brandon Eyster, Hotel Lobby
Watch the kids Make their own shirts or grab one for you! Check out this cool machine to use t-shirts as an activity! Adults & Children alike are welcome. Check out this activity to use in your campground.
☞ Magic Matt, 2:30 pm – 3:30 pm, Presenter: Matthew Scherer, Hotel Lobby
Matthew Scherer presents family fun shows that are ideal for festivals and fairs, school events, scouting banquets, day camps and other family functions.
Programs feature lots of audience participation in magically illustrated stories and routines. Your audiences will marvel and laugh at Mr. Scherer’s presentations from his collection of magical favorites. Depending on your entertainment needs, programs may be combined with close-up magic, a magic workshop or balloon artistry to make a full day or evening of magical entertainment.